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About Us

Newman & Associates, LLC is a marketing research firm that specializes in modeling and quantifying the behavior of Internet users. We offer clients the opportunity to collect information on their Internet customers electronically in a cost-effective manner through the use of an innovative system called CPS - Customer Profiling System1:

This innovative system allows you to create strategic databases that:

  • Profiles customers according to their needs

  • Connects your customers' needs to strategic actions

  • Increases customer satisfaction and retention

  • Quantifies your existing advertising and marketing strategies

Here's how it works:

  • The CPS system is flexible and computer-generated.

  • It is based on a statistical modeling procedure.

  • The system is questionnaire driven.

  • It meets the unique characteristics of your customers.

  • It identifies who your customers are.

  • Why they choose to do business with you.

  • What actions need to be taken to retain your
    current customers, and attract new ones.

  • CPS has been tested on over 20,000 people.

Copyright 1997 Newman & Associates, L.L.C.  

1 This service mark is owned by Newman & Associates, LLC


2001, Newman and Associates LLC.  All Rights Reserved.